           [FOLLOW-UP TO SALES PRESENTATION]
General rules:
     
     * Thank reader for time.
     * Ask for a reaction.
     * Restate sales pitch.
     * Pledge follow-up.


                       COMPANY NAME
                         ADDRESS
                     CITY, STATE ZIP



Date
Name
Street Address
City, State Zip


Dear       ,
     Thank you for giving me time last week to introduce you 
to some of our products.  I'm interested in your reaction to 
them, and any comments or questions you may have following 
our meeting.
     The Acme line of photocopiers I presented to you is 
considered one of the best values in the industry and its 
capabilities are designed to meet the needs of your size 
firm. We back our products with full warranties and service 
contracts, and can customize some of our models to better 
suit your needs.
     I've enclosed a response form to make it easier for you 
to give me your opinion of our products.  Please take a few 
minutes to complete it and mail it in the envelope provided. 
Your comments are extremely valuable to us.  We want to do 
whatever we can to satisfy you.
     Thank you for your cooperation. I look forward to the 
opportunity to serve you in the future.
Sincerely,



Salesperson

Enclosure



                      RESPONSE FORM


Name:
Company:
Address:


Phone:



1. Circle one:
I found the presentation:
Very informative      Somewhat informative     Uninformative
Comments:___________________________________________________
____________________________________________________________
____________________________________________________________
2. Circle one:
I am interested/not interested in hearing more about the 
copiers.
If interested please check models for which you would like 
more information:
    Model  A        Model B          Model C


If not interested, please tell us why:



3. Mark one:
___I would like a sales representative to call on me within
   the next few weeks.
___My company has no need for your product at this time, but
   would like to remain on your mailing list in case our
   needs change.
___We are not interested in receiving any more material on
   your company or its products.
